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Google Gives a Boost to Local Bethesda Businesses | Business

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Google Gives a Boost to Local Bethesda Businesses
Business, News, People

Millions of people order products online -- and now Google has found a way to take the online shopping experience to a whole new level.

Google is collaborating with local businesses in the Washington, D.C. metropolitan area and 29 other U.S. cities, as well as Japan and Australia, to bring online shoppers a 360-degree tour of their favorite stores. Forget simply clicking on a picture of the item and purchasing; online shoppers now have the chance to see the entire inside of the store, from the floor to the ceiling.

“Zelaya”, a shoe store in Bethesda, was contacted by Google to be a part of this new project. Store owner Tony Zelaya, jumped at the chance to have this kind of exposure and marketing. He also uses social networking sites such as Facebook and Twitter to promote his store and considers this to be an amazing opportunity.

Sarah Fantuzzo, owner of a boutique home furnishing consignment store in Bethesda called “Gallery St. Elmo,”  was also approached by Google.  Google sent a photographer to Fantuzzo’s business to capture the 360-degree views.

In order to receive this free 360-degree store photography, business owners must have a Google Page, which combines contact information, reviews and photographs.  The Google Page can be managed by business owners to include their own media, such as videos menus and coupons. When Google users search “Gallery St. Elmo,” Fantuzzo's videos and photos will pop up on the website's map feature.

Business, News, People